Home Buyers Rely on Agents & the Internet


Home Buyers Rely on Agents & the Internet When Searching for a Home

1Home buying trends are an important factor to keep in mind when you are preparing to sell your property. The National Association of Realtors® understands this and as such provides an in-depth look at what influences home buying decisions every year. The 2017 Profile of Home Buyers and Sellers was released last month, providing insight from home transactions which were completed between July 2016- June 2017.

As summarized by RealtyTimes, there has not been a significant shift in how home buyers search for a home, but what once was a new idea, has now become the norm, the use of the internet. According to the survey, some 86% of the buyers surveyed indicated they used the internet to conduct home searches; this is more than double the number as was reported back in 2003, which was just 42%.

While it’s clear the internet is the top choice in searching for available properties, a change in how these searches are being done has occurred. There is a growing shift towards the use of mobile devices compared to a personal computer or laptop. This may not seem like a big difference, but the use of mobile-based apps makes for easier, better searching on cell phones and tablets. More and more Realtors® are adding their own mobile apps in order to help further assist their clients and potential buyers. Check out my own Mobile App, created to help enhance your real estate experience with Driscoll Properties.

2Even with the focus of home searches being done through the internet, the role of a Realtor® is still key for both buyers and sellers. As noted in the survey, buyers tend to use multiple sources between the internet directly, working with an agent, and the use of mobile apps. With all three resources in use together, buyers have more confidence in being able to find a property which suits them best.

Initial searching for properties may be higher via the internet, with 95% of those surveyed searched online while 89% also turned to real estate agents first, but this doesn’t negate the importance of working with an agent. 88% of home buyers worked directly with an agent when it came time to actually buy a home. The assistance and ease of process gained from working with an expert is still the best approach to ensure a satisfactory result.

As a seller, you have a better chance of reaching a wider group of potential buyers for your home when working with a Realtor®. As a buyer, you have a better chance of finding the home you want. My team and I are ready to put our expertise to work for you. Learn more at our website, DriscollProperty.com, then contact the Driscoll Properties Team at 847-533- 6786 to help you discover the home of your dreams.

Patrick Driscoll, 2017 NAR Home Buyer And Seller Survey, Internet Home Searches, Home Seller, Home Buyer.